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What is Localized Content [+When to Use It]

Source: Hubspot For businesses to grow in today's climate, marketers must think about their content and strategies on a global scale. The internet has opened doors to new markets around the world, and yet, without paying proper attention to these new customers'...

19 Ways to Spend Your Marketing Budget Next Quarter

19 Ways to Spend Your Marketing Budget Next Quarter

Source: Hubspot The tough part is over — your budget's been approved for the next quarter. But now, another challenge looms how to spend that money. You might be a little lost about how best to allocate your budget. Consider the resources and tools your team needs to...

7 Companies Hosting Great Virtual Conferences

Source: Hubspot In April 2020, I attended the two-hour special "ACM Presents: Our Country". In my pajamas with a bowl of popcorn, I was able to watch Miranda Lambert, Thomas Rhett, and Florida Georgia Line perform from their own living rooms. And, while the show...

9 Ways to Crush the End of a Blog Post

Source: Hubspot When I graduated from college a few years ago, there were a couple of lessons that stuck with me. First, as a journalism student, I was taught to never write a conclusion for an article. While this became a habit, it's something I've had to unlearn as...