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The Ultimate Guide to Instagram for Business

The Ultimate Guide to Instagram for Business

Source: Hubspot More companies are using Instagram than ever before — there are now over 25 million businesses on Instagram, most of which are small businesses. To capture a new audience and engage with your existing customers, it's critical you consider using...

9 Ways You Can Improve Your Ecommerce Website Design

9 Ways You Can Improve Your Ecommerce Website Design

Source: Hubspot The other day I was shopping online for a Nintendo Switch, a popular handheld gaming console. The popularity of the console has made it extremely difficult to find one — stores like Best Buy and Target were out of stock. This meant that I had to reach...

How To Write Meta Descriptions That Don't Suck

How To Write Meta Descriptions That Don't Suck

Source: Hubspot I'll be the first one to admit it: The first time I wrote a blog post, I had a lot of new terminology to learn. SEO, alt text, headers, all of it was new to me. Thankfully, learning how to use these acronyms to my advantage was a quick learning...

How to Write the Perfect Page Title With SEO in Mind

How to Write the Perfect Page Title With SEO in Mind

Source: Hubspot In high school, the hardest part of writing an essay for me was coming up with the title. To be honest, titles are still a struggle for me to this day. However, writing titles for blog posts or page titles are a part of my day to day as a marketer. And...

Your CMS Is NSFW

Your CMS Is NSFW

Source: Hubspot Marketers have a secret -- we hate our CMSes. Research from HubSpot found that the vast majority of marketers are unhappy with their CMS, with an NPS of -65. No, that’s not a typo. Let that sink in -- negative 65. What’s going on? When businesses are...

19 Lead Nurturing Email Examples You'll Want to Steal

19 Lead Nurturing Email Examples You'll Want to Steal

Source: Hubspot You've done it. You provided valuable content to your readers and they've converted into leads. Now, it's time to nurture these leads into opportunities for your sales team. Trouble is, cutting through the inbox clutter isn't an easy feat. And many of...

25 Live Video Stats Marketers Need to Know in 2020

25 Live Video Stats Marketers Need to Know in 2020

Source: Hubspot In the past year or so, live video has quickly become one of the most popular types of online content, especially on social media. Not only is Facebook Live thriving, with one in five videos being live streams, but other major platforms like Instagram,...